Pour Un Homme de Caron

Dive into the timeless world of POUR UN HOMME where CARON reinvents the definition of masculinity. A masterpiece of absolute modernity, an olfactory revolution that continues to transcend time.


  • Campaign
  • Creative Direction


  • Danier Archer


  • Ubiquity

Redefine masculinity (1)

The iconic POUR UN HOMME de Caron, the very first perfume for men created in 1934, continues to make its mark 90 years later. Honored to redefine its creative direction, we've blurred gender lines, ensuring POUR UN HOMME suits both the modern man and woman.


Credits (2)

Creative director : Boris Feldman
Art director : Marvin Armand

Photographer : Daniel Archer

Production : Ubiquity
Director : Robin Gobert
Light Assistant : Ross Zillwood
Light Assistant : Hugo Babey
Digital Operator : Benjamin Marois
Set Designer : Agathe Reille Soult
Set Designer Assistant : Jeanne Dem
Hair Stylist : Anastasiia Tymoshchuk
Make-Up Artist : Margaux Marseglia Lievin
Stylist : Sandra Gonzalez Burban
Editor : Arthur Druet
Colorist : Inês Loura
Post Production : Ink Retouch

Model : Samantha Malfoy

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